June 22

Interview: Tom Baker, founder of Mr. Black

Member Spotlight – Tom Baker from Mr. Black Spirits

What inspired you to create Mr. Black?

We live in Australia – home to quite literally the best coffee in the world – yet the best we could do for coffee-based liqueurs was Kahlua or Tia Maria.  Life’s too short to drink bad coffee, so we made Mr. Black: coffee for the night.


What do you love about being an entrepreneur?

We started Mr. Black to create change in the world, to create something new. We wanted to be on the right side of history and make the world more real and authentic. And most importantly, tastier – that’s the best bit.  (We also wanted to choose what time to set the alarm in the morning. Both are good.)


What is the biggest challenge you had to face in your career and how did you cope with it?

Moving from a company of one. All of a sudden we’ve got staff and that comes with a lot of responsibilities. It’s a heavy burden to carry. I try not to think about it too much!


What advice would you give to young creatives?

Simon Crowe from Grill’d said: “get a good accountant and a good lawyer”. It sounds boring, but that’s some of the best advice I’ve ever been given. Get those two things solid and out of the way early, so you can focus on your interests and build a vision for your business.